One of the top stars of the Olympics has her first post-Games endorsement deal. American gymnast Simone BIles has a new partnership with Mattress Firm. The BIles pact is a multiyear agreement. Mattress Firm is the largest company of its kind, with over 3,500 stores spread across... Read More
One of the top IndyCar drivers is locked in on a longterm sponsorship deal. Ryan Hunter-Reay has extended his contract with Andretti Autosport and express mailing company DHL through 2020. DHL has worked with Hunter-Reay since 2011. He will continue to perform different functions for them a... Read More
Indy Car driver Alexander Rossi is one of America's newest racing stars. Tag Heuer hopes to leverage his new popularity by signing him to be their latest brand ambassador. The iconic watchmaker sees Rossi as a perfect fit for their "Don't Crack Under Pressure" compan... Read More
The online job recruiting service, randrr, is taking their brand to the world of golf. They have signed their first ever endorsement deal in the sport with PGA Tour pro Chris Kirk. It is a multiyear deal with Kirk. He will wear the randrr logo on the chest of his golf shirt at all tou... Read More
Konica Minolta has decided to strike early on one of golf's rising stars. After recently turning pro, Beau Hossler has signed a deal to be a global ambassador for the company. Hossler will be heavily involved in Konica Minolta marketing and social media campaigns. He will also wea... Read More
Houston Astros rising star Carlos Correa is partnering with a company that actually improves his performance. He has signed an endorsement deal with Blast Motion. Correa will be using Blast technology to track and analyze his swing. He will also share hitting tips through the Bl... Read More
The 1999 Open Championship winner, Paul Lawrie, remains a popular name in sports in the U.K. He has recently agreed to a deal to become a brand ambassador the audit, tax and consulting firm RSM. They agreed to a three-year deal with Lawrie. He will wear the RSM logo on his shirt... Read More
Jimmy Butler is unquestionably the leader of the Chicago Bulls despite a completely new look team being assembled around him in 2016. Playing in one of the league's biggest markets has also made him a budding commercial star. September 12th, the online men's clothing company,... Read More