While track star Usain Bolt may clearly be headed towards retirement, he is still raking in the endorsement opportunities. He is the newest brand ambassador for Team PokerStars. Bolt announced the move on his Facebook page, saying that he would be a key part of Team PokerStars' "I&... Read More
Washington Wizards All-Star point guard John Wall had a banner season and now he has increased interest from endorsers. He has recently signed on as a brand ambassador for New Era. Wall went to Instagram last week to announce the partnership. New Era has a significant presence in the NBA wi... Read More
There is no denying New England Patriots quarterback Tom Brady's status as the class of the NFL. He is now partnering with a luxury car manufacturer who perhaps envisions themselves as the Brady of the automotive world. Aston Martin has signed Brady to a multi-year endorsement deal. He... Read More
Lacoste has forged a new partnership with one of the world's top athletes. Tennis star Novak Djokovic is the clothing brand's latest style ambassador. As part of the five-year deal, Lacoste has designed a line of on-court apparel for Djokovic. He will fittingly debut the new look fr... Read More
Wheaties has made a big announcement this week in Dallas, Texas. They have unveiled golfer Jordan Spieth as the next athlete to grace their iconic cereal box. It was fitting that Wheaties rolled the new box out in Spieth's hometown and at AT&T Byron Nelson where he made his PGA Tour... Read More
Houston Dash captain Kealia Ohai is one of the rising stars in women's soccer. She now has a partnership with BBVA Compass to match her rising stature. BBVA already has naming rights on the Dash's home stadium making the deal a natural fit. Ohai will have a presence in advertisement... Read More
With the shutdown of Nike's golf equipment division, Rory McIlroy has been on the hunt for a new provider. He has agreed to a long-term deal with TaylorMade Golf Company. McIlroy will use TaylorMade clubs and golf balls in competition. The TaylorMade roster now includes the top three pl... Read More
Top tennis star Agnieszka Radwanska is the newest brand ambassador for Lotus Group. The company stands as the most technologically advanced refinery in Central-Eastern Europe. The Lotus-Radwanska partnership runs through March 2020. She will help promote the brand at specific WTA tournament... Read More