The online bookmaker Pinnacle has found a unique way to usher in their 20th year of operation. They have hired a new brand ambassador, International Tennis Hall of Famer Mats Wilander. Wilander is the first brand ambassador in Pinnacle history. He is going to be producing educational materi... Read More
Procter & Gamble has decided to capitalize on what they hope will be a successful run for skier Gus Kenworthy in the Winter Olympics. They have brought him on as a brand ambassador for Head & Shoulders. Kenworthy will be featured in their "Shoulders of Greatness" campaign... Read More
Lumos Networks is expanding their reach in the golf world. The Mid-Atlantic's leading fiber-based service provider has named PGA Champions Tour golfer Rocco Mediate their newest brand ambassador. Mediate will wear the Lumos logo during competition and appearances. The company has had PG... Read More
One of the most marketable stars on the LPGA Tour has a new endorsement partner. Golfer Lexi Thompson has agreed to a new deal with Bridgestone Golf. As part of the multiyear agreement, Thompson will play Bridgestone's line of golf balls. She has already been using the Bridgestone B330-... Read More
Brands are starting to take notice of rising American tennis star CiCi Bellis. Last week, she agreed to an endorsement deal with the nutritional supplements company, AdvoCare. Bellis will make several appearances for the brand as part of the agreement. She will also be featured in AdvoCare&... Read More
Washington Capitals forward T.J. Oshie is one of the city's most beloved sports stars. Recognizing his popularity in the area, Ledo Pizza signed him to an endorsement deal on Wednesday. The local chain already has similar partnerships with Capitals players Alex Ovechkin and Tom Wilson.... Read More
Tennis players are not often associated with ice cream. That is changing with top player Grigor Dimitrov who recently agreed to become a global ambassador for Haagen-Dazs. Dimitrov is promoting the brand on his social media accounts. He also served up some ice cream to fans at Melbourne Par... Read More
Several athletes hoping to leave a mark on this year's Winter Olympics have been snapping up sponsors. Olympic freeskier Bobby Brown is no exception, agreeing to an endorsement deal with Great Clips last week. Brown will be encouraging sign-ups for Great Clips' Online Check-In app. He wil... Read More