There are not many people in sports who do more to raise money for cancer research than noted basketball analyst Dick Vitale. Vitale's annual Gala raised $2.3 million last year for the V Foundation for Cancer Research. This year, Wisconsin basketball coach Bo Ryan will be one dignitary... Read More
Last year's NBA MVP runner-up James Harden has a treasure trove of endorsement deals. According to Forbes, Harden makes $17 million annually off the court with sponsorship deals. He may have his most fitting partnership yet. Harden is now working with Trolli, a Ferrara Candy brand... Read More
There is no question that the Denver area is buzzing about Super Bowl 50. To add a little more excietment, the Microsoft Store in Park Meadows Mall in Lone Tree is holding a special event. Former Broncos wide receiver Wes Welker makes an appearance at the store tonight. Welker... Read More
WIth the golf calendar just getting into full swing, Ping has locked up one of the their more important international endorsers. Lee Westwood renewed with the brand on a multi-year agreement. Westwood will continue to wear the Ping logo on his hat and play with a Ping bag and at least 11 cl... Read More
Many companies will be locked in an endorsement arms race in the lead-up to this summer's Olympics in Rio de Janeiro. Australian telecommunications giant, Optus, already has a leg up when it comes to scoring major athlete brand endorsers. They have made sprinter Usain Bolt the fa... Read More
Everyone knows how determined Maria Sharapova is on the tennis court, but there is similarly no quit in her off the court as well. Sharapova started a personal gummy line, Sugarpova, in 2012 and now the brand is ready to expand. According to Forbes, Sugarpova will now tackle the choco... Read More
A former New York Giant fan favorite will be building some buzz for Super Bowl 50. Retired linebacker Pepper Johnson is participating in an autograph signing the day before the big game in Livingston, New Jersey. He will be at Frozen in Time Ice Cream Parlour from 2-4:30 p.m. Any item... Read More
On Friday night, Old Dominion kicked off the start of baseball season with their annual banquet. They welcomed in one of the most successful managers in the game today as keynote speaker. Pittsburgh Pirates manager Clint Hurdle addressed the crowd at the 39th edition of the banquet. I... Read More
As Braxton Miller enters the next phase of his football life, he is reminded how much a part of the Ohio State family he will always be. Miller held the first autograph signing of his career as hundreds lined up in Dublin, Ohio in early January. He appeared alongside another former Oh... Read More