With his first All-Star appearance in the books, Isaiah Thomas has firmly established himself as the leader of the rising Boston Celtics. With his elevated status, fans are surely going to be excited to meet him at the first Boston Modell's Sporting Goods store on Tuesday. As part of th... Read More
There is no denying the rising popularity of Juventus star Paul Pogba. He now has a top level endorsement deal to complement his ascent to the top of the soccer world as well. Pogba officially agreed to a sponsorship deal with Adidas after a long-rumored courtship between the pair. As... Read More
Despite starring for ESPN thousands of miles away, Stan Verrett's ties to New Orleans still run deep. The native will return home in May as the keynote speaker at his alma mater's graduation. Verrett will address the St. Augustine High School Class of 2016 on May 18th. The cer... Read More
Former world number one tennis player Rafael Nadal agreed to a deal last year with Tommy Hilfiger to become a global brand ambassador. With that announcement, came acknowledgement that the two parties would be doing a lot of work together. This week, Tommy Hilfiger launched the THFLEX... Read More
Modell's Sporting Goods wanted the opening of their only Boston store to be a big event. To accomplish the goal, they enlisted the help of NBA legend Shaquille O'Neal. O'Neal came in on a duck boat down Boylston Street with other dignitaries. He posted for pictures and als... Read More
Bray Wyatt is one of the WWE's top rising stars. Next week, Wyatt gets the opportunity to mingle with his New York fans. He will make an autograph signing appearance on March 26th at the Steiner Sports Store at the Roosevelt Field Mall in Garden City, New York. Wyatt&#... Read More
Orlando Magic forward Aaron Gordon has parlayed his unforgettable performance in the Slam Dunk Contest into greater exposure off the court and more consistent performance on it. He has certainly built a larger fanbase among the Magic faithful as well. Today, Gordon is headlining an event at... Read More
This Sunday should be a special day for the Oklahoma City community and Thunder star Kevin Durant. Durant is making his latest philanthropic contribution in form of a jazz event and live auction. At his restaurant "KDs" in the downtown Bricktown district, "The Spot - A N... Read More
It has been a long time since Spud Webb captivated the hearts and imaginations of America with his gravity-defying dunks. While his days as one of the NBA's great high-flyers may be behind him, Webb continues to do great work for his Dallas-area community. In June, the 10th Annual Spud... Read More