Ben Zobrist's offseason signing with the Chicago Cubs has allowed the Eureka, Illinois native to have a return to his roots of sorts.  Zobrist is furthering that reconnection by becoming an official spokesperson for Olivet Nazarene University. He graduated from Olivet in 2004 and spent t... Read More

Derrick Deese was able to build a lengthy NFL career, but his pro prospects were most likely in doubt when he attended El Camino College in the late 1980's.  Deese can tell that success story when he returns to campus in May as commencement speaker. He will address the Class of 2016 on M... Read More

San Antonio Spurs point guard Tony Parker is going into a very interesting line of business.  While many athletes have opened restaurants to varying degrees of success in the past, Parker is offering an entirely different culinary experience alltogether.  Along with his personal chef Cl... Read More

Despite having his All-Star season derailed by injury, Chicago Bulls swingman Jimmy Butler is still giving back to the community.  Butler has partnered with Kellogg's for National School Breakfast Week. On Wednesday, he hosted a breakfast event at Chicago Lakeshore Athletic Club.  B... Read More

Reebok has found a home in the UFC.  They signed a six-year agreement with the organization in 2014 that made them the official outfitter and apparel provider.  Several UFC athletes have also gotten on board Reebok train.  The latest is former featherweight champion Jose Aldo, who... Read More

Ex-Super Bowl champion coach Dick Vermeil is known as one of the most motivational forces in football history.  Nowadays, Vermeil uses his fiery speeches for another purpose. On April 8th, he will speak at the Wake Up Your Heart Calistoga Breakfast for Kids.  The event will be held at t... Read More

Dallas Stars veteran Tyler Seguin stands as one of the biggest sports celebrities in one of the nation's sports markets.  There is no surprise then when Seguin shows up for an appearance in the Lone Star State and hundreds of loyal fans await.  On March 14th, he will be at Rally Hou... Read More

This week, the greatest wide receiver in Colorado State history held an autograph signing for all his fans.  While Rashard Higgins may be a very high pick in the upcoming NFL Draft, he carved out time to meet with Rams fans and sign their items. Higgins made the appearance at Denver Autograp... Read More

The international soccer market provides a vast array of potential for marketers.  Their are great opportunities for regional and international exposure.  Real Madrid star Gareth Bale certainly provides the latter.  Foot Locker agreed this week to a one year endorsement contral wit... Read More

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