The state of Michigan created the Hidden Talents Initiative to strengthen their workforce and encourage those with disabilities. On Monday, they hosted an event for the program with Michigan sports hero Jim Abbott. Abbott joined Lieutenant Governor Brian Calley and Michigan Supreme Court Ju... Read More
Appalachian State is hosting their inaugural Legends Gala on June 23rd. They are bringing back one of their former coaches, Mack Brown, to serve as keynote speaker. The event will be held at Linville Golf Club's Camp Yonahnoka. In addition to Brown, there will be several other App State... Read More
Top tennis star Agnieszka Radwanska is the newest brand ambassador for Lotus Group. The company stands as the most technologically advanced refinery in Central-Eastern Europe. The Lotus-Radwanska partnership runs through March 2020. She will help promote the brand at specific WTA tournament... Read More
Graduates of Penn State Harrisburg saw a familiar face this weekend they are probably more accustomed to watching roam the football sidelines in the fall. Penn State coach James Franklin served as commencement speaker on Saturday. Franklin talked about how the members of the Class of 2017 c... Read More
Performance Health has named top Olympic skier Lindsey Vonn their newest brand ambassador. She will represent their product TheraBrand, a leader in elastic resistance, rehab and exercise products. Vonn has been a frequent user of TheraBrand while recovering from injuries and training during... Read More
The Kentucky Derby week brings the horse racing industry its greatest level of visibility each year. That is something accomplished jockey Victor Espinoza has benefited from regularly. In advance of Saturday's Derby, Espinoza signed an endorsement deal with Sketchers. The branding for t... Read More
Even at 35-years-old, Roger Federer remains on top of his tennis game. He continues to be one of the most marketable athletes in the world as well. Federer's latest endorsement deal comes via the world's largest pasta company, Barilla Group. The partnership is expected to extend bey... Read More
After a banner rookie campaign, it is no surprise that big brands want to be in business with Dallas Cowboys quarterback Dak Prescott. On Friday, he went to Twitter to announce a new partnership with PepsiCo. Specifically, Prescott will be endorsing Pepsi and Tostitos. PepsiCo's subsidi... Read More
Los Angeles Rams defensive coordinator Wade Phillips has been traveling the country promoting his new book, "Son of Bum: Lessons My Dad Taught Me About Football and Life." Many of the visits were to cities that had some significance to the Phillips' coaching lives. Phillips st... Read More