Mercedes-Benz has been working with popular American golfer Rickie Fowler since 2013, but the luxury automotive maker is extending their partnership.  Fowler was an athlete they featured just in the U.S., but he has agreed to become their newest global brand ambassador.  The partnership... Read More

Adidas is anxious to keep up with Nike in the endorsement bidding for this current group of NBA Draft prospects.  According to reports, they have landed their first big name who is expected to go in the lottery next week.  Former Cal forward Jaylen Brown has signed an apparel and footwe... Read More

Another one of the top players in next week's NBA Draft has been snatched up by Nike.  Following the acquisition of potential number one pick Ben Simmons, Nike has reportedly agreed to an endorsement deal with former Oklahoma guard Buddy Hield.   Hield has a multiyear deal for footw... Read More

In a move that surprises no one, Nike has locked up the potential number one pick in the upcoming NBA Draft.  Former LSU star Ben Simmons has agreed to a multiyear endorsement deal with the sports apparel giant.  Simmons actually broke the news to the world with a video on LeBron James&... Read More

World Poker Fund Holdings has made an interesting choice with their latest partnership.  Former NBA All-Star Tracy McGrady is now a brand ambassador for the company.  More specifically, McGrady will be working with their CelebrityWorld.com brand.  He will be involved in marketing e... Read More

There is no question that Cleveland Cavaliers guard Matthew Dellavedova will be one of the more unique players in the NBA to sport his own shoe.  He is realizing something that is a dream for many players however via his new endorsement deal with Chinese apparel company, PEAK.  Dellaved... Read More

While Gordon Hayward may best be known as the top star on the NBA's Utah Jazz, he has an entirely different competitive passion that he pursues off the court.  His foray into the world of video games has become more than just a pet project however.  Gaming company HyperX has signed... Read More

Perhaps it was a natural partnership in the making for a company called POWERHANDZ to sign a world champion boxer.  They did just that last week, inking Andre Ward to a brand ambassador deal. POWERHANDZ is a leading athletic training products company.  With Ward on board, they are enter... Read More

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