Consumers Are Interested in More Than Just Gambling at Your Establishment
According to the latest Casino Trends Report, visitors are becoming increasingly more interested in non-gaming activities. 45% of players now spend more than a quarter of their time away from the tables, which is up from 20% in 2024. Non-gaming offerings also influence repeat visits, with 67% of players saying they have a significant impact on their decision to return. Athlete Speakers can help you curate the perfect experience for your guests, creating an impression that will fuel future consideration and keep your casino top of mind, and foot traffic flowing.
What does a booking look like?
Draw a Crowd: Famous athletes attract fans, boosting attendance at your casino’s events, restaurants, or gaming areas.
Entertainment Value: Athletes often have compelling stories, filled with triumphs and personal struggles, that engage audiences and enhance the casino’s entertainment offerings.
Brand Association: Hosting a high-profile athlete can elevate the casino’s prestige, aligning it with success and excitement that can be amplified through the talent’s social channels and newsworthy mentions.
Corporate Events or Promotions: Athletes may be booked for private events, sponsorships, or promotional campaigns to appeal to high rollers, VIP, and corporate clients.
Diverse Revenue Streams: Non-gaming events, such as talks or meet-and-greets, attract consumers who may never have entered your establishment otherwise.
In such a competitive space, vying for consumers’ attention and entertainment dollars is absolutely critical. Make your casino stand out from the rest and deliver value year-round, including March Madness, the Super Bowl, dedicated talking events, brand launches, welcome parties, and much more.
Here are some examples of events we have put together for our partners, leveraging our relationships with top-tier agents and publicists, and working directly with some of the world’s premier athletes to create an atmosphere and memorable moment for thousands of guests year-round.
MLB legends Wade Boggs and Tino Martinez were secured for the launch party at the Seminole Hard Rock Hotel & Casino Tampa, for their “A New Era in Florida” gaming event, celebrating the launch of their sports betting app. They enjoyed an evening of gaming with local celebrities, including WWE superstar Titus O’Neil, and even an appearance from Heisman-winning quarterback great Doug Flutie. Star-studded power that creates impact and buzz for your casino.
Christian Laettner hosted an event earlier this year at the Westgate Las Vegas, International Bar, including an intimate Q&A session. The Duke Blue Devils legend is synonymous with March Madness, and we were entrusted with crafting a unique experience that culminated in the “Clutch Conversation” program, in which Laettner discussed his illustrious career in depth and in a candid manner. Nostalgia is powerful, and titans of the game can draw crowds eager to hear them speak, often paying a premium to see them.
Ameristar Casino Resort Spa St. Charles invited baseball Hall of Famer Ted Simmons to serve as their VIP speaker for its ongoing storytelling series. Again, an opportunity to bring in a clientele to enjoy your space and have a one-of-a-kind experience.
No crowd is too large or too small, and we can scale the experience based on your overall budget and goals. Our booking agents are ready to help make your casino a destination for the very best choice for entertainment, eateries, and an evening out.
Unlock your event’s potential by bringing in an athlete speaker for your next casino event! Don’t miss the opportunity to inspire your audience—Contact Athlete Speakers today for more information, or fill out our Online Booking Request Form. Let us leverage our 25 years of industry-leading experience to secure the perfect sports talent for your next event!
